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Centering Strategic Communications to Optimize Impact

Centering Strategic Communications to Optimize Impact

Explore our collection of strategic communications resources, featuring research, tools, and insights drawn from our expertise in programming, stakeholder engagement, and ongoing learning and evaluation.

TCC Group partners with funders and nonprofits to drive meaningful social impact, no matter the complexity of their missions. We immerse ourselves in your issue areas, applying our expertise in initiative design, trust-based grantmaking, innovative evaluation, and strategic communications. Our mixed-methods approach spans the entire project lifecycle, from initial strategy and design to implementation, dissemination and evaluation- as you can see below in our strategic communications resources.

This comprehensive involvement ensures insights and communication are integrated at every stage, maximizing your initiatives’ impact. Whether publishing reports, organizing events, or leading community listening tours, we help you engage key stakeholders and turn your goals into impactful results.

AMPLIFYING OUR EXPERTISE

Real-World Responses to Integrating Communications for Greater Social Impact

As the value of using communications as a tool for social impact has
risen in foundations and non-profits, communications professionals
remain relatively siloed within organizations, limiting its potential as a force to drive the mission forward. 

To explore best practices for better integrating communications for social impact, we interviewed ten communications leaders. From high-level values alignment to day-to-day ways of working, and even some maverick approaches, we were thrilled to share our key lessons learned at The Communications Network’s ComNet 24.

Stay tuned for our upcoming paper that dives deeper into all of our findings on unleashing the full force of communications!

STRATEGIC COMMUNICATIONS RESOURCES

Values-Based Communication: How Leading with Values Can Power Your Organization

This brief explores how centering communications on values can simultaneously strengthen organizations and address challenges, and shares ways to communicate them internally and externally.

From Risk to Reasons: A Guide for Communicating and Connecting with Black Women about HIV

This guide offers insights to enhance HIV prevention communications, promoting an empowering narrative aimed at improving HIV prevention and care for Black cis and trans women.

When We Feel Whole: Learnings From the accelerate Initiative

 

This report informs, inspires, and ignites community-centered solutions to disrupt current trends in HIV treatment and care, and improve the health and well-being of Black gay, bisexual, and same-gender-loving men.

Networks That Care: An Ethnographic Research Study of Black Women in New Orleans

The cornerstone of in-depth community research, this study helped shape a grant initiative to link women of color living with HIV to networks of care and break down isolation and stigma.

Dreaming Bigger: Lessons Learned in Creating the AMP Grant Initiative

This report highlights best practices and lessons for funders interested in resourcing grassroots efforts, innovative community solutions, and models that uplift community leaders and projects.

Here As I Am: A Listening Initiative with Latinx Gay and Bisexual Men Affected by HIV

This initiative examines how social, political and economic forces affect the health and wellbeing of Latinx men in the U.S. and Puerto Rico, including access to preventive care and HIV treatment.

Learn how we center deep listening, intentional stakeholder engagement, strategic programming and communications, and ongoing learning and evaluation to help you think expansively about achieving your goals through holistic and inclusive strategies. Explore our strategic communications resources and contact us today to explore how our expertise can transform your approach and maximize your impact.